Steb group gaet aia indonesia at the next awarding awards 2025

Jakarta, September 24, 2025 – Steb Asia and Grow in Asia as part of Steb Group again made achievements by winning four prestigious awards at the event Indonesia’s next award 2025 organized by Markech Apac on September 18, 2025. Steb Group won an award The most innovative digital agent (silver)And The most innovative (silver) agent leader.

Whereas Steb Asia won awards The most innovative search agency (bronze). With his client AIA IndonesiaSteb Asia also delivered a victory for the category The best brand awareness campaign (silver) through the campaign Rethink healthy.

Founded at the beginning of Pandemi in 2020 with only one employee, Steb Group has now developed into an agency group with almost 100 employees spread throughout Indonesia that supports more than 130 local and international brands through data -based approaches, ROI, and AI technology integration. This trip confirms the position of Steb Group as one of the most innovative agencies in Indonesia.

“The Steb Group that developed rapidly in 5 years is a big pride. The appreciation and appreciation of the Next Awards reflects the hard work of the team, the positive culture that we build, as well as the commitment to always present the measurable results and have a real impact for the client. The core of our work is based on the belief that the development brand will also have an impact on growth for the nation. This is more than just a business strategy of an agency, this is our main vision and mission, “said Meutia Adryana, Founder & CEO of Steb Group.

Not only that, Steb Asia as AIA Indonesia’s agency partner to launch and run a campaign Rethink healthy Which succeeded in changing the perspective of the community to health, from something rigid and difficult to reach to more personal, fun, and can be celebrated. With four main pillars (music, relaxation, laughter, and nature), this campaign is enriched with social media activation, community experience, and the presence of Dion Wiyoko’s brand ambassador.

The campaign was then strengthened by the AIA Vitality Live program which succeeded in encouraging public participation directly. The result is 94-95%of the audience exposed to this campaign is inspired to take a healthier living step, while the data from the application of vitality records positive health impacts, ranging from decreased glucose (66%) to blood pressure (63%). Aia Vitality members even managed to carve more than 9 billion steps, equivalent to around the earth 175 times.

Reza Pratama, AVP – Head of Brand and AIA Indonesia’s sponsorship, also expressed his appreciation for collaboration with Steb Asia. “Choosing the appropriate media partner or agency is an important component in launching and running a campaign to achieve success and have a positive impact. Collaboration with Steb Asia proves that innovation, if executed appropriately can provide positive results and on target.” he said.

Recognition at the Next Awards 2025 strengthens the reputation of Steb Asia as an agency that is not only focused on creative results, but also long -term impacts, proves that marketing communication can be a driving force for sustainable social change. Not only that, Steb Asia together with AIA Indonesia will also represent Indonesia as a finalist in the Asia Pacific Next Awards which will soon be held.

This press release has also been aired on Vritimes